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  • Grooming essentials
  • Field-Tested by U.S. Special Operations
  • Made in the USA
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  • Kit
  • New York, NY
  • US Army Ranger Veteran
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One of the few things I take with me to the field, it does the job.
Marco • Savannah, GA • Army
Shaving Foam
I shaved without water and using low quality blades and it was absolutely amazing.
Vance • San Diego, CA • Marine
Hair Grooming Paste
Really big fan. Easy application, feels like a more natural hold. My hair feels and looks healthier.
Alan • Savannah, GA • Army


To ensure that our products deliver, we have pioneered a unique large-scale testing platform with 1,000 U.S. Special Operation Forces. We believe that if our products are good enough for the U.S. military, they will be good enough for all of us.

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The shaving lather could be thicker. It required two half-dollar dollops to sufficiently cover my face.
Alex • Army
SOF Field Tester
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  • Nick
  • San Diego, CA
  • US Marine Corps Veteran

Clean formulas made in the USA

All our products are formulated without parabens, phthalates, phenoxyethanol, 
or SLS/SLES. Vegan & Cruelty-Free.

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Can with US flag

We contribute 5% of our sales to the M.W.R (Morale, Welfare and Recreation), which offers a complete range of community support programs to U.S. service members, veterans, and their families.

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  • Maxine
  • Tampa, FL
  • US Army & air force Veteran